Free tools

Google review calculator

Enter where you are now and where you want to be. The answer is how many more five-star reviews it takes, and how long that is at your asking rate.

A realistic number, not an ambitious one.

What it takes

more five-star reviews
38
requests to send
127
weeks at that rate
32
google review calculator

How the number is worked out

Your rating is the average of every review. To move the average you add reviews above it, so the maths is the number of five-star reviews that pulls the mean up to your target. It is one sum, and the honest part is what it implies: the closer you already are to five, the more reviews each extra tenth of a point costs.

The part the calculator cannot do

The number it gives you is a number of asks, and asks are the thing most businesses never get round to. Happy customers leave without saying anything unless somebody puts the question in front of them while they are still there.

Making the asking easier

ReviewMix gives every business a direct review link and a QR code that opens Google's review box in one scan, on the free plan. Branded cards and printed kits are on Pro.

See what is included

Questions

Does it matter how old my reviews are?
Yes, but not to the average. Google shows recent reviews first and visitors read those, so a good rating with nothing new behind it still reads badly.
Can I remove bad reviews to raise my rating?
Only if a review breaks Google's policies, and you report it rather than remove it. For everything else the only lever is adding genuine reviews.
Is it against the rules to ask for reviews?
Asking is allowed. Offering anything in return, or asking only the customers you expect to be positive, is not.